Reality of the market has yet to hit property brochures... It’s almost the end of 2012 and let’s face it, the property market is all about reality these days…some would say grim reality so why haven’t some estate agents tempered the grandiose language in their brochures to reflect the general mood, one wonders? It’s supposed to be a new era of transparency following the introduction of the Property Services Regulation Act 2011 so shouldn’t that involve a rethink on the adjective count in the average brochure? Take for example the use, or misuse, of the word “residence” which seems to apply to the pokiest townhouse and modest three-bed semi. While referring to a small house as a residence isn’t wrong exactly, it is a tad misleading, or it would be if you couldn’t see the photos. Maybe the hope is if they use the word often enough it will subliminally trick the buyer into thinking they are buying Downton Abbey . There seems to be a brochure template that some agen
Is Ireland in a new property bubble? Follow us to keep updated for 2024. We take a look at the daft property scene in post Celtic Tiger Ireland! Discover our selection of the top Irish property news and watch house price trends for Ireland and more...